{"id":21737,"date":"2022-01-10T11:03:12","date_gmt":"2022-01-10T11:03:12","guid":{"rendered":"https:\/\/extraslovensko.sk\/spravy\/?p=21737"},"modified":"2022-01-10T11:03:12","modified_gmt":"2022-01-10T11:03:12","slug":"umela-inteligencia-zdravotnictvo-investicie-do-startupov-oblasti-digitalneho-zdravia","status":"publish","type":"post","link":"https:\/\/extraslovensko.sk\/spravy\/umela-inteligencia-zdravotnictvo-investicie-do-startupov-oblasti-digitalneho-zdravia\/","title":{"rendered":"Umel\u00e1 inteligencia v slu\u017eb\u00e1ch zdravotn\u00edctva"},"content":{"rendered":"

Umel\u00e1 inteligencia ako slu\u017eba svetov\u00e9ho zdravotn\u00edctva pokra\u010duje na n\u00e1\u0161 predch\u00e1dzaj\u00faci \u010dl\u00e1nok o umelej inteligencii ako falo\u0161n\u00fdch Spasite\u013eoch. Asi n\u00e1m online nepichn\u00fa kotlebov \u010dip. Nemotorn\u00e9, n\u00e1kladn\u00e9, vysoko regulovan\u00e9 zdravotn\u00edcke syst\u00e9my v ktor\u00fdch \u010dasto dominuj\u00fa sprostredkovatelia h\u013eadaj\u00faci n\u00e1jomn\u00e9, s\u00fa otrasen\u00e9 spolo\u010dnos\u0165ami, ktor\u00e9 sa zameriavaj\u00fa priamo na pacientov, stret\u00e1vaj\u00fa sa s nimi tam, kde s\u00fa \u010do je \u010doraz viac online a poskytuj\u00fa im v\u00e4\u010d\u0161iu kontrolu nad pr\u00edstupom k starostlivosti. <\/p>\n

Umel\u00e1 inteligencia v slu\u017eb\u00e1ch zdravotn\u00edctva<\/h1>\n
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Big farma mes\u00edka nezah\u00e1\u013ea, chorob\u00e1m sa m\u00e1 predch\u00e1dza\u0165 a nie ich lie\u010di\u0165. Lek\u00e1rne s\u00fa pln\u00e9 Big Farma “osved\u010den\u00fdch” bukovsk\u00e9ho a mesikov\u00fdch z\u00e1zra\u010dn\u00fdch GMO multivitam\u00ednov. Z\u00edtra vstanu a opa\u0159\u00edm se \u010dajem: Vstanem, oskenuje ma nejak\u00e9 UI a z\u00e1rove\u0148 odstr\u00e1ni “chyby”, m\u00f4\u017eem is\u0165 v pohode do kr\u010dmy. U\u017e za komunistov som chodil do kr\u010dmy aj bez rann\u00e9ho skenovania, lebo slina je slina. Na Zdravie \ud83d\ude42<\/p>\n

Nepotrebujete skener, ke\u010f sa v\u00e1m r\u00e1no tras\u00fa ruky, potrebujete vyrovna\u0165 hladinu!<\/p>\n

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Vedeck\u00fd pokrok v oblastiach, ako je g\u00e9nov\u00e9 sekvenovanie a umel\u00e1 inteligencia (AI), umo\u017e\u0148uje nov\u00e9 sp\u00f4soby starostlivosti. Elektronick\u00e9 lek\u00e1rne plnia recepty, nosite\u013en\u00e9 zariadenia monitoruj\u00fa zdravie pou\u017e\u00edvate\u013eov v re\u00e1lnom \u010dase, platformy telemedic\u00edny sp\u00e1jaj\u00fa pacientov s lek\u00e1rmi a dom\u00e1ce testy umo\u017e\u0148uj\u00fa samodiagnostiku.<\/p>\n

Cena je obrovsk\u00e1. Zdravotn\u00e1 starostlivos\u0165 spotrebuje v Amerike 18 % HDP, \u010do zodpoved\u00e1 3,6 bili\u00f3na dol\u00e1rov ro\u010dne. V in\u00fdch bohat\u00fdch krajin\u00e1ch je tento podiel ni\u017e\u0161\u00ed, okolo 10 %, ale st\u00fapa so starnut\u00edm obyvate\u013estva. Pand\u00e9mia umo\u017enila \u013eu\u010fom pohodlnej\u0161ie vyu\u017e\u00edva\u0165 online slu\u017eby vr\u00e1tane digit\u00e1lne sprostredkovanej starostlivosti. Rizikov\u00ed kapitalisti odhalia sektor, ktor\u00fd je jedine\u010dne zrel\u00fd na preru\u0161enie. <\/p>\n

CB Insights, poskytovate\u013e \u00fadajov, odhaduje, \u017ee invest\u00edcie do startupov v oblasti digit\u00e1lneho zdravia sa v roku 2021 takmer zdvojn\u00e1sobili na 57 mili\u00e1rd USD. Nek\u00f3tovan\u00e9 startupy v oblasti zdravotnej starostlivosti v hodnote 1 miliardy USD alebo viac s\u00fa teraz 90, \u010do je \u0161tvorn\u00e1sobok \u010d\u00edsla pred piatimi rokmi. Tak\u00edto \u201ejednoro\u017eci\u201c s\u00faperia s etablovan\u00fdmi zdravotn\u00edckymi spolo\u010dnos\u0165ami a technologick\u00fdmi gigantmi o to, aby sa \u013eudia zlep\u0161ili a v prvom rade im zabr\u00e1nili ochorie\u0165. V tomto procese menia pacientov na konzumentov.<\/p>\n

tarostlivos\u0165 o zdravie spotrebite\u013eov je u\u017e dlho synonymom vo\u013enopredajn\u00fdch liekov proti bolesti, sirupu proti ka\u0161\u013eu, kr\u00e9mov na tv\u00e1r alebo n\u00e1plast\u00ed pred\u00e1van\u00fdch ve\u013ek\u00fdmi v\u00fdrobcami liekov. Johnson & Johnson, americk\u00e1 (a svetov\u00e1) najhodnotnej\u0161ia farmaceutick\u00e1 spolo\u010dnos\u0165, a GlaxoSmithKline, obrovsk\u00fd britsk\u00fd rival, si uvedomuj\u00fa, \u017ee ich neinovat\u00edvne spotrebite\u013esk\u00e9 div\u00edzie sa stali brzdou. D\u00fafame, \u017ee bez kr\u00ed\u017eov\u00fdch dot\u00e1ci\u00ed od lukrat\u00edvnej\u0161\u00edch zbran\u00ed na predpis liekov bud\u00fa podniky spotrebn\u00e9ho tovaru r\u00e1s\u0165 a sta\u0165 sa vynaliezavej\u0161\u00edmi. <\/p>\n

Niektor\u00ed dobrodru\u017enej\u0161\u00ed predstavitelia u\u017e experimentuj\u00fa s digitaliz\u00e1ciou a konzum\u00e1ciou. Teva, izraelsk\u00e1 farmaceutick\u00e1 firma, ktor\u00e1 sa datuje do roku 1901, vyvinula digit\u00e1lne aktivovan\u00fd inhal\u00e1tor vybaven\u00fd senzormi pripojen\u00fdmi k aplik\u00e1cii, ktor\u00e9 pou\u017e\u00edvate\u013eom informuj\u00fa, \u010di ho pou\u017e\u00edvaj\u00fa spr\u00e1vne.<\/p>\n

Ponechan\u00ed sami na seba<\/h2>\n

Druhou skupinou spolo\u010dnost\u00ed s nov\u00fdmi amb\u00edciami v oblasti zdravia spotrebite\u013eov s\u00fa ve\u013ek\u00e9 technol\u00f3gie. Po s\u00e9rii ne\u00faspe\u0161n\u00fdch pokusov dosta\u0165 sa po \u0161pi\u010dk\u00e1ch do zdravotn\u00edckeho biznisu \u2013 ako v pr\u00edpade kr\u00e1tkotrvaj\u00facej platformy Google pre osobn\u00e9 zdravotn\u00e9 \u00fadaje, ktor\u00e1 bola zru\u0161en\u00e1 v roku 2011 \u2013 technologick\u00ed giganti kone\u010dne nach\u00e1dzaj\u00fa svoje nohy. Pod\u013ea CB Insights, Alphabet, Amazon, Apple, Meta (nov\u00e1 matersk\u00e1 spolo\u010dnos\u0165 Facebooku) a Microsoft minul\u00fd rok spolo\u010dne naliali pribli\u017ene 3,6 miliardy dol\u00e1rov do obchodov s\u00favisiacich so zdrav\u00edm. S\u00fa obzvl\u00e1\u0161\u0165 akt\u00edvni v dvoch oblastiach: zariadenia a d\u00e1ta.<\/p>\n

Technologick\u00ed giganti tie\u017e zav\u00e1dzaj\u00fa slu\u017eby s\u00favisiace so zdrav\u00edm do svojich cloudov\u00fdch pon\u00fak na drvenie \u00fadajov. Za t\u00fdmto \u00fa\u010delom zaplatil Microsoft minul\u00fd rok 20 mili\u00e1rd dol\u00e1rov za Nuance, spolo\u010dnos\u0165 AI. Amazon Web Services, cloudov\u00e1 odno\u017e e-emporium, tie\u017e spustila ponuku zdravotnej starostlivosti. Oracle, spolo\u010dnos\u0165 zaoberaj\u00faca sa \u010doraz viac cloudov\u00fdm podnikov\u00fdm softv\u00e9rom, dokon\u010duje akviz\u00edciu Cerner, zdravotn\u00edckej IT skupiny za 28 mili\u00e1rd dol\u00e1rov.<\/p>\n

Potom s\u00fa tu za\u010diato\u010dn\u00edci, ktor\u00ed pon\u00fakaj\u00fa produkty a slu\u017eby r\u00f4zneho stup\u0148a zlo\u017eitosti. Niektor\u00e9 s\u00fa jednoduch\u00e9 online lek\u00e1rne. Truepill, \u0161es\u0165ro\u010dn\u00e1 americk\u00e1 spolo\u010dnos\u0165 v hodnote 1,6 miliardy dol\u00e1rov, v s\u00fa\u010dasnosti pln\u00ed 20 000 receptov denne a prev\u00e1dzkuje logistiku na posledn\u00fa m\u00ed\u013eu pre cel\u00fd rad zdravotn\u00fdch zna\u010diek pre spotrebite\u013eov. Jedn\u00fdm z nich je Hims & Hers Health, ve\u013ek\u00e1 americk\u00e1 elektronick\u00e1 lek\u00e1re\u0148, ktor\u00e1 vst\u00fapila na burzu pred rokom prostredn\u00edctvom sp\u00e4tnej f\u00fazie s \u00fa\u010delovou akvizi\u010dnou spolo\u010dnos\u0165ou. <\/p>\n

\u010eal\u0161\u00edm je Nurx, ktor\u00fd poskytuje predexpozi\u010dn\u00fa profylaktiku pre \u013eud\u00ed s rizikom n\u00e1kazy HIV. PharmEasy, indick\u00e1 online lek\u00e1re\u0148, z\u00edskala minul\u00fd rok kapit\u00e1l vo v\u00fd\u0161ke 500 mili\u00f3nov dol\u00e1rov.<\/p>\n

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V\u00fdborn\u00e9 tri \u010dl\u00e1nky Trumpovca Dough Mastriano o Rusku a pobaltsk\u00fdch \u0161t\u00e1toch, \u017ee \u010do ich asi \u010dak\u00e1 Vz\u0165ahy NATO a Moskvy, Douglas Mastriano, pobaltsk\u00e9 \u0161t\u00e1ty, Vladim\u00edr Putin<\/a><\/p>\n

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Lek\u00e1ri na po\u017eiadanie<\/h2>\n

Ve\u013ek\u00fdm d\u00f4vodom, pre\u010do trvalo spotrebite\u013esk\u00fdm technol\u00f3gi\u00e1m tak dlho, k\u00fdm naru\u0161ili zdravotn\u00fa starostlivos\u0165, je to, \u017ee vysoko regulovan\u00fd sektor sa nehod\u00ed k mentalite Silicon Valley \u201epohybuj sa r\u00fdchlo a rozbi veci\u201c. Posledn\u00e9 roky v\u0161ak uk\u00e1zali, \u017ee naru\u0161enie je mo\u017en\u00e9 aj v odvetviach viazan\u00fdch pravidlami. Hamish Grierson bol in\u0161pirovan\u00fd k zalo\u017eeniu Thriva po tom, \u010do bol svedkom digit\u00e1lneho otrasu vo svojej starej pr\u00e1ci v oblasti platieb. P\u00e1n Clemente z Levels Health pomohol udr\u017ea\u0165 astronautov bojuj\u00facich v kond\u00edcii v SpaceX, ktor\u00e1 si cenila otvorenie kedysi vl\u00e1dou ovl\u00e1dan\u00e9ho vesm\u00edrneho biznisu.<\/p>\n

Jednou strat\u00e9giou je postavi\u0165 sa ako predajca produktov \u201ev\u0161eobecn\u00e9ho wellness\u201c, aby ste sa vyhli pr\u00edsnej kontrole a konzultova\u0165 s odborn\u00edkmi z oblasti medic\u00edny len na \u00fa\u010dely poradenstva alebo presved\u010di\u0165 potenci\u00e1lnych investorov, \u017ee ich produkty s\u00fa podporovan\u00e9 vedou. Thriva napr\u00edklad tvrd\u00ed, \u017ee jej krvn\u00e9 testy pon\u00fakaj\u00fa sk\u00f4r \u201epoh\u013eady\u201c ne\u017e ofici\u00e1lne diagn\u00f3zy.<\/p>\n

\u010c\u00ednske spolo\u010dnosti zaoberaj\u00face sa digit\u00e1lnym zdrav\u00edm boli zachyten\u00e9 v \u0161ir\u0161om technickom z\u00e1sahu komunistickej strany. WeDoctor odlo\u017eil pl\u00e1ny na trhov\u00fa prv\u00fa verejn\u00fa ponuku v Hongkongu. S\u00e1ga Theranos pon\u00faka varovn\u00fd pr\u00edbeh o tom, ak\u00e1 zlo\u017eit\u00e1 je biol\u00f3gia v porovnan\u00ed s mno\u017estvom po\u010d\u00edta\u010dov\u00fdch vied.<\/p>\n

Niektor\u00e9 produkty sa uk\u00e1\u017eu ako hl\u00faposti a regul\u00e1tori m\u00f4\u017eu e\u0161te naru\u0161i\u0165 disruptory. Napriek tomu, ako hovor\u00ed Scott Melville zo zdru\u017eenia Consumer Healthcare Products Association, obchodn\u00e9ho org\u00e1nu: \u201eNeexistuje n\u00e1vrat k star\u00e9mu paternalistick\u00e9mu syst\u00e9mu, v ktorom sa pri svojej zdravotnej starostlivosti spoliehate v\u00fdlu\u010dne na lek\u00e1ra.\u201c Podnikav\u00e9 spolo\u010dnosti chc\u00fa \u013eu\u010fom pom\u00f4c\u0165 r\u00fdchlej\u0161ie sa zotavi\u0165 alebo, e\u0161te lep\u0161ie, vyhn\u00fa\u0165 sa chorobe. To je negat\u00edvna progn\u00f3za pre nemocni\u010dno-priemyseln\u00fd komplex, ktor\u00fd profituje z ve\u013emi chor\u00fdch. Pre v\u0161etk\u00fdch ostatn\u00fdch je v\u00e4\u010d\u0161inou pozit\u00edvny.<\/p>\n","protected":false},"excerpt":{"rendered":"

Umel\u00e1 inteligencia ako slu\u017eba svetov\u00e9ho zdravotn\u00edctva pokra\u010duje na n\u00e1\u0161 predch\u00e1dzaj\u00faci \u010dl\u00e1nok o umelej inteligencii ako falo\u0161n\u00fdch Spasite\u013eoch. Asi n\u00e1m online nepichn\u00fa kotlebov \u010dip. Nemotorn\u00e9, n\u00e1kladn\u00e9, vysoko regulovan\u00e9 zdravotn\u00edcke syst\u00e9my v ktor\u00fdch \u010dasto dominuj\u00fa sprostredkovatelia h\u013eadaj\u00faci n\u00e1jomn\u00e9, s\u00fa otrasen\u00e9 spolo\u010dnos\u0165ami, ktor\u00e9 sa zameriavaj\u00fa priamo na pacientov, stret\u00e1vaj\u00fa sa s nimi tam, kde s\u00fa \u010do je \u010doraz […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2],"tags":[],"class_list":["post-21737","post","type-post","status-publish","format-standard","hentry","category-biohazard"],"_links":{"self":[{"href":"https:\/\/extraslovensko.sk\/spravy\/wp-json\/wp\/v2\/posts\/21737","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/extraslovensko.sk\/spravy\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/extraslovensko.sk\/spravy\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/extraslovensko.sk\/spravy\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/extraslovensko.sk\/spravy\/wp-json\/wp\/v2\/comments?post=21737"}],"version-history":[{"count":0,"href":"https:\/\/extraslovensko.sk\/spravy\/wp-json\/wp\/v2\/posts\/21737\/revisions"}],"wp:attachment":[{"href":"https:\/\/extraslovensko.sk\/spravy\/wp-json\/wp\/v2\/media?parent=21737"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/extraslovensko.sk\/spravy\/wp-json\/wp\/v2\/categories?post=21737"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/extraslovensko.sk\/spravy\/wp-json\/wp\/v2\/tags?post=21737"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}