Slovensk\u00fd futbalov\u00fd zv\u00e4z op\u00e4\u0165 dokazuje, \u017ee slovensk\u00fd futbal nie je len o v\u00fdsledkoch na ihrisku, ale aj o fascinuj\u00facich ekonomick\u00fdch man\u00e9vroch mimo neho. Kauza mili\u00f3nov\u00e9ho ru\u010denia naber\u00e1 na obr\u00e1tkach a verejnos\u0165 sa najnov\u0161ie dozvedela, \u017ee spolo\u010dnos\u0165 SWAN<\/span> potvrdila existenciu gigantick\u00e9ho kontraktu na dod\u00e1vku 14-tis\u00edc iPhonov<\/span>. Presne tak \u2013 zatia\u013e \u010do reprezent\u00e1cia bojuje o postup na turnaje, niekto zjavne bojuje o titul najlep\u0161ie vybaven\u00e9ho mobiln\u00e9ho oper\u00e1tora v strednej Eur\u00f3pe.<\/p>\n Pod\u013ea dostupn\u00fdch inform\u00e1ci\u00ed mal kontrakt zabezpe\u010di\u0165 moderniz\u00e1ciu komunik\u00e1cie, digitaliz\u00e1ciu procesov a pravdepodobne aj v\u00fdrazn\u00e9 zlep\u0161enie schopnosti p\u00edsa\u0165 SMS spr\u00e1vy po\u010das z\u00e1pasov. Kritici v\u0161ak tvrdia, \u017ee ide o strategick\u00fd krok, ktor\u00fd pos\u00fava slovensk\u00fd futbal do novej \u00e9ry \u2013 \u00e9ry, kde je viac iPhonov ne\u017e v\u00ed\u0165azstiev.<\/p>\n \n\u201eNie je d\u00f4le\u017eit\u00e9, ko\u013eko g\u00f3lov d\u00e1me, ale ko\u013eko zariaden\u00ed m\u00e1me v \u0161atni.\u201c\n<\/p><\/blockquote>\n Kauza sa to\u010d\u00ed okolo ot\u00e1zky, pre\u010do SFZ ru\u010dil za projekt, ktor\u00fd vyzer\u00e1 sk\u00f4r ako technologick\u00fd startup ne\u017e futbalov\u00e1 organiz\u00e1cia. Ru\u010denie v mili\u00f3nov\u00fdch sum\u00e1ch vyvol\u00e1va ot\u00e1zky, \u010di sa futbalov\u00fd zv\u00e4z n\u00e1hodou nesna\u017e\u00ed preorientova\u0165 na nov\u00fd biznis model \u2013 od tr\u00e9novania hr\u00e1\u010dov k distrib\u00facii pr\u00e9miov\u00fdch smartf\u00f3nov.<\/p>\n Niektor\u00ed fan\u00fa\u0161ikovia dokonca navrhli, aby reprezent\u00e1cia zmenila slogan z \u201eSrdcom za Slovensko\u201c na \u201eS bat\u00e9riou na 100 % za Slovensko\u201c.<\/p>\n Spolo\u010dnos\u0165 SWAN ofici\u00e1lne potvrdila existenciu kontraktu, \u010d\u00edm sa kauza posunula z kateg\u00f3rie \u201emo\u017eno hoaxy\u201c do kateg\u00f3rie \u201eto mysl\u00edte v\u00e1\u017ene?\u201c. Odborn\u00edci sa teraz sna\u017eia pochopi\u0165, ako presne 14-tis\u00edc iPhonov pom\u00f4\u017ee slovensk\u00e9mu futbalu zlep\u0161i\u0165 v\u00fdsledky.<\/p>\n Fan\u00fa\u0161ikovia reaguj\u00fa typicky slovensky \u2013 kombin\u00e1ciou humoru, frustr\u00e1cie a rezignovan\u00e9ho smiechu. Soci\u00e1lne siete zaplavili koment\u00e1re, \u017ee ak bude ka\u017ed\u00fd hr\u00e1\u010d vybaven\u00fd nieko\u013ek\u00fdmi iPhonmi, mo\u017eno sa podar\u00ed kone\u010dne n\u00e1js\u0165 spr\u00e1vnu strat\u00e9giu alebo aspo\u0148 GPS navig\u00e1ciu k s\u00faperovej br\u00e1ne.<\/p>\n \n\u201eMo\u017eno kone\u010dne traf\u00edme br\u00e1nu, ke\u010f n\u00e1m ju uk\u00e1\u017ee Apple Maps.\u201c\n<\/p><\/blockquote>\n Kauza mili\u00f3nov\u00e9ho ru\u010denia SFZ a kontraktu na 14-tis\u00edc iPhonov ukazuje, \u017ee slovensk\u00fd futbal dok\u00e1\u017ee prekvapi\u0165 \u2013 nie v\u017edy \u0161portov\u00fdmi v\u00fdkonmi, ale ur\u010dite kreativitou v oblasti technol\u00f3gi\u00ed a financi\u00ed. Zatia\u013e \u010do fan\u00fa\u0161ikovia d\u00fafaj\u00fa v lep\u0161ie v\u00fdsledky na ihrisku, zv\u00e4z zjavne investuje do komunik\u00e1cie, ktor\u00e1 bude fungova\u0165 perfektne aj v pr\u00edpade \u0161portov\u00e9ho ne\u00faspechu.<\/p>\n Jedno je v\u0161ak ist\u00e9 \u2013 slovensk\u00fd futbal mo\u017eno nevyhr\u00e1va turnaje, ale v po\u010dte iPhonov by sme mohli patri\u0165 medzi svetov\u00fa \u0161pi\u010dku.<\/p>\n","protected":false},"excerpt":{"rendered":" SFZ a 14-tis\u00edc iPhonov: Futbalov\u00e1 reprezent\u00e1cia alebo technologick\u00e1 revol\u00facia? Slovensk\u00fd futbalov\u00fd zv\u00e4z op\u00e4\u0165 dokazuje, \u017ee slovensk\u00fd futbal nie je len o v\u00fdsledkoch na ihrisku, ale aj o fascinuj\u00facich ekonomick\u00fdch man\u00e9vroch mimo neho. Kauza mili\u00f3nov\u00e9ho ru\u010denia naber\u00e1 na obr\u00e1tkach a verejnos\u0165 sa najnov\u0161ie dozvedela, \u017ee spolo\u010dnos\u0165 SWAN potvrdila existenciu gigantick\u00e9ho kontraktu na dod\u00e1vku 14-tis\u00edc iPhonov. Presne […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[5],"tags":[],"class_list":["post-31387","post","type-post","status-publish","format-standard","hentry","category-exo-news"],"_links":{"self":[{"href":"https:\/\/extraslovensko.sk\/spravy\/wp-json\/wp\/v2\/posts\/31387","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/extraslovensko.sk\/spravy\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/extraslovensko.sk\/spravy\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/extraslovensko.sk\/spravy\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/extraslovensko.sk\/spravy\/wp-json\/wp\/v2\/comments?post=31387"}],"version-history":[{"count":1,"href":"https:\/\/extraslovensko.sk\/spravy\/wp-json\/wp\/v2\/posts\/31387\/revisions"}],"predecessor-version":[{"id":31388,"href":"https:\/\/extraslovensko.sk\/spravy\/wp-json\/wp\/v2\/posts\/31387\/revisions\/31388"}],"wp:attachment":[{"href":"https:\/\/extraslovensko.sk\/spravy\/wp-json\/wp\/v2\/media?parent=31387"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/extraslovensko.sk\/spravy\/wp-json\/wp\/v2\/categories?post=31387"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/extraslovensko.sk\/spravy\/wp-json\/wp\/v2\/tags?post=31387"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}Technologick\u00e1 taktika SFZ<\/h2>\n
Mili\u00f3nov\u00e9 ru\u010denie \u2013 \u0161port alebo finan\u010dn\u00e1 gymnastika?<\/h2>\n
SWAN potvrdzuje kontrakt<\/h2>\n
\n
Reakcia verejnosti<\/h2>\n
Z\u00e1ver: Futbal bud\u00facnosti?<\/h2>\n